Vividata's Sports and Esports database can help marketers evolve their playbooks ...
Two new Ontario markets have been added to Vividata’s annual cross-media, product, brand and attitudinal study ...
Vividata, Canada’s leading media and consumer research firm, today released their latest study results ...
As newspapers decrease, magazines continue to evolve, reaching and connecting with readers ...
The Vividata 2023 Multicultural Study says holiday celebrations help newcomers connect with their heritage and make Canada feel like home ...
This expanded partnership provides COMMB with greater access to cross-media and consumer profiles through Vividata's SCC/Digital releases ...
Vividata and RMT roll out 'Drivers,' providing deep insights into Canadian consumers' subconscious....
The blocking of Canadian news on social platforms is most noticeable and concerning to younger adults ...
The measurement co's latest report shows that the popularity of streaming content is continuing to rise unabated, both on the video and audio fronts ...
Vividata DRIVERS are the embodiment of RMT Motivations. In the Canada market, brands can now test cradle-to-grave management of brand motivations, in creative, in media...
Vividata's latest shopper study also found that groceries aren't the only area where Canadians want to cut back on spending...
The data set includes several areas of expanded info, especially when it comes to TV viewing habits and preferences...
