Many Canadians are continuing to struggle to pay their bills each month, feeling the financial squeeze with housing costs, price of groceries, and now the rising gas prices due to the war in Iran.
More than one in three Canadian credit card users are carrying a balance as higher living costs continue to strain household finances, new research suggests. Fresh findings from Vividata provide a timely...
Shoppers in Kitchener were on the hunt for the best Boxing Day deals. CTV’s Alexandra Holyk hears from them.
For Salim Khan, a Boxing Day trip to the Sunridge Best Buy paid off. Khan needed a computer monitor a few months ago, but a preliminary visit to the Best Buy made him decide…
Boxing Day, once the biggest day on the Canadian retail calendar, is still important for sellers, but they’ve had to adapt to shoppers who are less impulsive and more intentional than they used to…
Shopping on Boxing Day still packs a punch among millions of Canadians despite the rise of Black Friday and Cyber Monday deals.
Pat Pelligrini, CEO of Vividata says shopping on December 26 is ALIVE AND WELL
Despite the growing prominence of Black Friday and Cyber Monday, Boxing Day continues to hold a meaningful place in Canada’s retail calendar. New data from Vividata suggests...
Seven in ten shoppers seek special offers as deals, reviews and online discovery shape buying decisions.
In Toronto, Canada, consumer insights and cross-platform audience measurement provider Vividata has announced a strategic partnership with data solutions and data science company Consumer Orbit ...
A new cross-generational COMMB report was created to help advertisers build campaigns that bridge demographics ...
Agency leaders react to the news that the popular social network might cease operating as we know it ...
