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Vividata releases updated consumer data from our Survey of the Canadian Consumer four times a year.

The fieldwork periods for this survey range from 12 to 24 months, based on the size of the market. To view our publicly reported audience data, go to Quarterly Audience Reports.

Our full database is available to clients through our proprietary software, as well as via our software partners Nielsen Media Research, and Telmar. For more information on software access, please contact us.

Our scheduled release dates with their corresponding fieldwork periods are:

Scheduled Release Date: Fieldwork Period:
Winter 2018 October 2016 to September 2017
Spring 2018 January 2017 to December 2017
Summer 2018 April 2017 to March 2018
Fall 2018 July 2017 to June 2018

Our release schedule is subject to change. In such cases, members are notified of these changes via email.

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Ready to dig into the data?

Our reports will help you dig deeper into the consumers of your brand, and paint a vivid picture of the Canadian Consumer. Contact us today, to learn more about membership and purchasing our studies.