Delve into Canadian consumer behavior both online and off with the latest Spring 2023 SCC/Digital Database
Toronto, ON, Tuesday, May 16, 2023 – Vividata™ just released their new SCC/Digital Database for Spring 2023. This newest fusion of Vividata’s Spring 2023 SCC | Study of the Canadian Consumer with Metrica’s passive measurement of digital consumers gives the latest – and most complete – view of Canadian consumer and media behavior, both online [...]Capturing the evolving consumer habits of Canadians: Vividata’s SCC | Study of the Canadian Consumer | Spring 2023
Toronto, ON, Thursday, March 30th, 2023 – Vividata, Canada’s leading media and consumer research firm, today released their latest study results. Vividata’s SCC | Study of the Canadian Consumer Spring 2023 is the most comprehensive cross-media, product, attitudinal and brand research study in Canada. The Spring 2023 Study provides coverage on new consumer trends, such [...]Arima and Vividata Partner to Enable Use of Study of Canadian Consumer Within Arima Data Science Platform
Painting A Unique Picture Of Digital Users: Environics Analytics Launches Opticks Digital Powered By Vividata
Toronto, February 22, 2023 – Environics Analytics (EA) today announced the launch of Opticks Digital Powered by Vividata, a robust database providing a new multi-channel view of the online Canadian consumer. With measures for over 1,100 apps and websites, Opticks Digital ties granular online activity to consumer segments enabling organizations to use the insights for [...]Capturing the evolving consumer habits of Canadians: Vividata’s SCC | Study of the Canadian Consumer | Winter 2023
Toronto, ON, Thursday, January 19th, 2023 – Vividata, (vividata.ca) Canada’s leading media and consumer research firm, today released their latest study results. In field October 2021 – September 2022, Vividata’s SCC | Study of the Canadian Consumer | Winter 2023 is the most comprehensive cross-media, product, attitudinal and brand research study in Canada. The Winter [...]GroupM Signs-on for Vividata’s SCC/Digital Database
Toronto, ON, Monday, December 14, 2022 – Vividata, Canada’s trusted cross media, digital and consumer measurement company, is pleased to announce that it will be providing GroupM, a leading media agency whose portfolio includes Mindshare, Wavemaker and EssenceMediacom, with its full suite of SCC/Digital releases in 2023. SCC/Digital delivers the unparalleled depth of Vividata’s SCC […]