Vividata Spatial

VIVIDATA SPATIAL

Canada's Hyper-Local Audience Intelligence and Planning Solution

Spatial enables the use of trusted SCC/Digital variables to create in-depth demographic, consumer, media, and psychographic profiles of Canadians in distinct neighbourhoods across all 10 provinces or in trade areas around points of interest like retail stores, restaurants, key transit hubs, or more.

Spatial provides a representative, privacy-safe probability layer that helps connect national audience understanding with local planning and activation at the postal code and neighbourhood level.

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ABOUT VIVIDATA SPATIAL

Canada's Hyper-Local Truth Set for Cross-Media and Consumer Measurement

Canadian Media is moving beyond traditional audience currency. Vividata Spatial is helping planners, buyers, sellers, and marketers understand audiences and drive outcomes all within a single framework.

Product Highlights:

Available at Postal Code, Dissemination Area (DA) and FSA level
35,000+ SCC/Digital variables, including media, attitudes, lifestyles, brands and demographics)
Purpose-built for cross-media planning
Offers the ideal, privacy-safe probabilistic layer for combining data
Reduces the activation bias that comes from relying solely on deterministic systems.

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How To Access Our Data

Dive Into the Data with Easy-to-Use Analysis Tools

All of our research studies – including the Survey of the Canadian Consumer – are available through Vivintel, Nielsen, and Telmar datamining platforms, letting you cut and slice the data to your needs, with ease.

Have Us Build Custom Reports for You

Vividata offers custom analysis and reports built in-house by our insights team. Our reports take the time and guess work out of analysing exhaustive datasets so you can focus, get informed and make decisions.

Go Deeper with Data Science And Direct Data Delivery

Leverage our robust datasets in combination with your own first party data and take insights to a new, deeper level through sophisticated data integration and data segmentation.

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Reach out for a demo of our datasets, to get access, or learn more about our services.

Vividata Membership

Get More As A Vividata Member

Join the over 500 worldwide brands, media companies, advertising agencies and more getting exclusive access to deeper, more relevant consumer and audience data and insights through a Vividata membership.

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Custom Research

Gain Key Insights for Your Business Through Custom Research

Vividata’s specialists in survey development, data integration, data fusion, and data analysis, can help you navigate the complex seas of consumer research, ensuring you get the data and insights you need to reach potential and existing customers, more effectively.

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Vividata Spatial