Custom Research

Work with our survey and data specialists to create custom studies or research projects tailored to your business needs.


Gain Key Insights for Your Business Through Custom Research

Vividata’s specialists in survey development, passive measurement, data integration, data fusion, and data analysis can help you navigate the complex seas of consumer research, ensuring you get the data and insights you need to reach potential and existing customers more effectively.

The Right Research Design

The right research starts with understanding the key questions you would like your custom project to answer. By working together, we’ll define what those key research questions are and help select, execute, and action the best research solution to suit your needs.

Give Your Custom Study Unparalleled Depth

By fusing your custom research study to Vividata’s industry-leading SCC | Study of the Canadian Consumer, you can give your study unparalleled depth, including enhanced demographics, purchasing behavior, media habits, lifestyle, attitudes, opinions, consumer brand preferences and more, through 60,000+ additional variables.

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Data Delivered How You Want It

Whether it’s through data analysis software, data tables, data feeds, custom insights reports – complete with data visualizations – and more, you’ll get the results of your custom study in the form you can action on best.


Research Expertise That’s Yours to Leverage

As the curator of Canada’s authoritative single-source database for timely consumer and audience insights, our expertise in consumer data runs deep. It’s expertise that’s yours to leverage, all to suit the specific needs of your business.

Custom Research Capabilities:

  • Research design, from questionnaire development to sampling
  • Fielding of consumer research surveys, re-contact studies or online tracking
  • Customized segmentation development
  • Delivery of respondent and/or panel-level data
  • Data delivery to third party providers of your choice
  • Development of completed reports

How To Access Our Data

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Dive Into the Data with Easy-to-Use Analysis Tools

All of our research studies – including the Survey of the Canadian Consumer – are available through Dapresy, Nielsen, and Telmar datamining platforms, letting you cut and slice the data to your needs, with ease.

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Have Us Build Custom Reports for You

Vividata offers custom analysis and reports built in-house by our insights team. Our reports take the time and guess work out of analysing exhaustive datasets so you can focus, get informed and make decisions.

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Go Deeper with Data Science And Direct Data Delivery

Leverage our robust datasets in combination with your own first party data and take insights to a new, deeper level through sophisticated data integration and data segmentation.

Get Started

Reach out for a demo of our datasets, to get access, or learn more about our services.

Vividata Membership

Get More As A Vividata Member


Join the over 500 worldwide brands, media companies, advertising agencies and more getting exclusive access to deeper, more relevant consumer and audience data and insights through a Vividata membership.


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