Get the essential consumer and audience data you need to connect with consumers in relevant and meaningful ways.
DATA FOR INDUSTRIES
Audience Measurement For Media & Publishers
Drive advertising sales and engage the right target audience with data that helps deliver deeper, more complete profiles of Canadian consumers, both online and offline.

Consumer Insights and Measurement For Brands
Whether you’re looking into your current customers, potential customers, or how your brand compares to your competitors in the minds of Canadians, Vividata® can provide the consumer data and insights you need to take your marketing efforts to the next level.

Consumer Insights for Advertising Agencies
Give your clients’ brands or your new business pitches a strategic edge with data and insights that shine a light on Canadian consumer behaviour and media preferences.

Data and Insights for Government
Profile and reach the Canadians who can benefit most from your government program with data and insights from a local, provincial, or Canada-wide perspective.

Consumer Data for Academics
Vividata is proud to support the educators and institutions inspiring the future leaders in consumer data, research, marketing and more.

How To Access Our Data
Dive Into the Data with Easy-to-Use Analysis Tools
All of our research studies – including the Survey of the Canadian Consumer – are available through Dapresy, Nielsen, and Telmar datamining platforms, letting you cut and slice the data to your needs, with ease.
Have Us Build Custom Reports for You
Vividata offers custom analysis and reports built in-house by our insights team. Our reports take the time and guess work out of analysing exhaustive datasets so you can focus, get informed and make decisions.
Go Deeper with Data Science And Direct Data Delivery
Leverage our robust datasets in combination with your own first party data and take insights to a new, deeper level through sophisticated data integration and data segmentation.
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Vividata Membership
Get More As A Vividata Member
Join the over 500 worldwide brands, media companies, advertising agencies and more getting exclusive access to deeper, more relevant consumer and audience data and insights through a Vividata membership.